Stop Billing More Hours—Here’s the Smarter Way to Scale

If working harder actually worked, every lawyer billing 70+ hours a week would be a millionaire.

They’re not.

Here’s why billing more hours is keeping you broke—and what you should do instead.

1. More Hours = More Exhaustion, Not More Money

The billable hour model is broken. Why?

🔹 Time is finite. You physically cannot work more than 24 hours a day.
🔹 The ceiling is real. No matter how much you bill, you hit a hard cap
(Anything beyond 1500 hours per year causes significant mental health issues)
🔹 Clients don’t want to pay for time—they want results.

🔥 If your revenue depends on billing more hours, you’ll never escape the cycle.

2. The Best Firms Charge for Value, Not Time

Instead of selling hours, elite firms sell outcomes.

✔ Flat-fee pricing – Predictable revenue & less admin work
✔ Subscription legal services – Build recurring revenue
✔ Hybrid models – Billable + fixed pricing for efficiency

📌 Example:
A firm that charges $10K per case at a fixed rate makes more money than a firm charging $400/hr with a capped workload.

Logic loop:
Would your client be happier if their file was resolved faster? 
(No need to reply - we both know the answer) 

Do you want to be the amazon of law, or the Hudsons bay?
Let that sink in.

3. The Fix: Scale Revenue, Not Hours

🔹 Raise Your Fees – You’re undercharging - price for outcomes not hours
🔹 Niche Down – Specialists charge more
🔹 Build a System, Not a Job – Delegate, automate, and focus on business growth